A Multi Channel Strategy Is Key for Big-Ticket Retail Online
A comprehensive multi channel strategy is essential to selling big-ticket items online. With the multiple touch points that occur in a big-ticket purchase experience, multi channel integration is the...
View ArticleEcommerce and the Dangers of Downtime -- Especially with Holidays Approaching
Downtime is never good for a website, and for an online retailer it's seriously detrimental. Time is money, and your customers depend on being able to access your site whenever might be convenient for...
View Article13 Ways to Compare Ecommerce Website Software Providers
If you are looking to add an ecommerce component to your business, you need to conduct an ecommerce software comparison. With so many ecommerce software providers out there, this may seem like a...
View ArticleGoogle Shopping Goes Local
This week Google launched several new features to Google Shopping, most notably localized product search – which we first discussed here back in March. Google users will now see two new links...
View ArticleE-commerce 2.0 – The Next Wave
Excerpts from Lazard Capital Markets Tech and Media ConferenceMarch, 13, 2011; Boston, MABlueport Commerce executives recently participated in a panel presentation titled “E-Commerce 2.0: The Next...
View ArticleHow Does Your Ecommerce Shopping Software Manage Stock-Outs?
New research from Oregon State University finds that, in addition to lost revenue, online stock-outs can also cause long-term brand damage due to customer dissatisfaction, a decrease in return visits...
View ArticleShould Your E-Commerce Site Offer Live Chat?
There’s been a lot of chatter about live chat lately. This month, LiveChat announced new features for triggering prospects and measuring conversions from its software, and Bold Software and The...
View ArticleKeep Your E-Commerce Site on Target and Avoid Outages
When a retailer launches a new line, media coverage is usually more than welcome. But in the case of Target’s new Missoni line, the more than 200 headlines found literally around the world could have...
View Article5 Tips for Handling Inventory Stock Information on E-Commerce Sites
“I always remember that it costs a lot to get people in a store…and takes very little to convince them not to come back.” This quote was from a recent Practical Ecommerce article about inventory stock...
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E-Commerce Hardware: Host vs. Managed
Did you enjoy your New Year’s Eve holiday by spending time with your family? Our big-ticket retail clients did, because they weren’t worried about whether their websites would be live during their...
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7 Things Blueport Learned at the MITX: What’s Next E-Commerce Summit
Recently, eight members of the Blueport Commerce team attended the MITX: What’s Next E-Commerce Summit (Twitter hashtag #MITXECS) to learn about the latest trends and technology in Boston-based...
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Three Ways To Bridge The Omnichannel Commerce Gap Between Consumers And...
“To be omnichannel or not to be omnichannel?” Hate to say it, but that’s no longer the relevant question for retailers. (The answer, is "yes, of course" in case you were wondering.) The question is...
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